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Season Two — July 2026

CEO Challenge

Build the Business. Not Just the Show.

A 30-day applied growth experience for live sellers who are ready to stop guessing and start running a real business — with real systems, real pricing discipline, and real CEO-level decision-making.

📩 Email for Your Application
Applications Due June 23rd
CEO Challenge — Build the Business, Not Just the Show

🚨 Applications for Season Two are open now!

Only 6 sellers will be selected. Applications close midnight, June 23, 2026. Selected participants announced June 26th.

Email Tracy at [email protected]

What Is the CEO Challenge?

The CEO Challenge is a 30-day applied growth experience designed to help you build the business behind your live show. It's part live workshop, part business reality show — where you implement real systems, hold the line on pricing, and make decisions like a CEO.

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4 Monday Evenings

Live Challenge Nights every Monday in July — July 6, 13, 20 & 27 — hosted by XoeysTreasures on Whatnot.

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6 Selected Sellers

Application-only. Each seller commits to implementing the weekly challenge in at least 2 of their own live shows.

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Real Results

Move from reactive selling to structured operation. Your results driven by intention — not emotion.

The 4-Week Challenge

Each week builds on the last — four focused challenges designed to move you from reactive seller to intentional CEO.

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Season Two Challenges Coming Soon

Weekly challenge details will be revealed as the season unfolds. Stay tuned!

What Participants Receive

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Practical Guides & Excel Trackers

Tools built specifically to help you apply each week's concept with confidence.

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Weekly Coaching & Guidance

Direct support and accountability throughout the 4-week challenge.

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A Network of Growth-Minded Sellers

Build meaningful connections with other committed sellers throughout the challenge.

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Real, Measurable Business Growth

Move from reactive selling to structured operation — driven by intention, not emotion.

Your Commitments

  • Attend all 4 Monday evening Showcases (July 6, 13, 20, 27)
  • Review weekly challenge videos and check the group chat regularly
  • Implement each weekly challenge during at least 2 of your own live shows
  • Show up prepared, transparent, and professional
  • Maintain a 4.8+ rating and 2-day or faster shipping
  • Engage openly with the audience and fellow participants
  • Report truthfully on wins, struggles, and growth areas

Ready to Become the CEO?

Only 6 spots available for Season Two. Email Tracy at [email protected] to request your application. Applications close midnight, June 23rd.

Selected participants will be announced on June 26th. — Tracy & Noel, Xoey's Treasures

📩 Request Your Application Now
Where It All Started

CEO Challenge: Season One

Season One brought together 6 committed live sellers who showed up, did the work, and built the business behind their shows. Their stories, growth moments, and results will be shared here soon.

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The Journey

Season One recap coming soon.

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The Growth

Season One recap coming soon.

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The Results

Season One recap coming soon.