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Xoey's Treasures LogoThe Live Seller Collection

Run Your Reselling Business Like a Pro

Every Friday at 7am and 7pm EST, a CPA with 30+ years of experience hosts a live business, tax, and accounting chat โ€” just for resellers. Nearly 100 viewers tune in weekly.

Free Every Friday

Friday Live Seller Collection Chats

Our most popular show. No selling โ€” just real education. We cover everything resellers need to know: what to track, mileage deductions, home office write-offs, 1099 reporting, and more.

  • What expenses to track
  • Mileage deduction (worth ~$1,000+ annually)
  • Home office deduction (simplified method)
  • 1099 and income reporting
  • Record-keeping systems that work
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๐ŸŽ™๏ธ

~100

Weekly live viewers

30+

Years CPA experience

Free

Every Friday, 7am & 7pm EST

Self-Paced Learning

Courses for Resellers

Built from real Friday show content. Practical, actionable, and designed for resellers at every level.

๐Ÿ“š

Whatnot Fast Start

Get your live selling business off the ground the right way, from day one.

Coming Soon

๐Ÿงพ

Tax Deductions for Resellers

Stop leaving money on the table. Learn what you can write off โ€” including mileage and home office.

Coming Soon

๐Ÿ“Š

Bookkeeping Basics

Simple, practical record-keeping that actually works for resellers.

Coming Soon

Free & Live

Live on Whatnot

Tune in live on Whatnot every Friday โ€” completely free. Real education, real conversation, real community.

๐ŸŒ…

Friday Morning

The Live Seller Collection

Business, tax & accounting chat for resellers โ€” live every Friday at 7am EST.

Free on Whatnot

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Friday Evening

The Live Seller Collection

Can't catch the morning show? Join us Friday evenings at 7pm EST for the same great content.

Free on Whatnot

Physical & PDF

Live Seller Collection Quarterly Workbooks

These are not generic planners. Every page was built by a CPA with 30+ years of experience, designed specifically for resellers who want to stop guessing and start running a real business. Available as physical books or instant PDF downloads.

Q1

The Private Ledger

Available Now โ†’

Q2

Growth and Goals

Available Now โ†’

Q3

The Authority and Momentum Archive

Releasing June 2026

Q4

The Year End Private Review

Releasing September 2026

Choose Your Bundle

Save when you bundle. Choose physical books shipped to your door or instant PDF downloads โ€” whichever works best for how you learn.

Ships NowPhysical Books

Q1 & Q2 Bundle

Two hands-on workbooks shipped directly to your door. Q1: The Private Ledger gets your tracking systems and financial foundation in place. Q2: Growth and Goals helps you scale with intention and build momentum through mid-year. Practical, actionable, and built for real resellers.

$29

Order Physical Bundle โ€” $29
Best Value
Q1 & Q2 Ship Now ยท Q3 & Q4 Pre-Order

Complete Year Bundle

All four quarters in one order. Q1 and Q2 ship immediately. Q3 (June 2026) and Q4 (September 2026) are included as pre-orders โ€” they ship automatically the moment each releases. No reordering, no missing out. A complete, cohesive system for an entire business year.

$74

Order Complete Year Bundle โ€” $74
Instant DownloadPDF Version

Q1 & Q2 PDF Bundle

Same great workbooks โ€” instant access. Download, print at home, or use on your tablet. No waiting for shipping. Q1: The Private Ledger and Q2: Growth and Goals, delivered to your inbox the moment you purchase. Print as many copies as you need.

$24

Download PDF Bundle โ€” $24
Best Value
Q1 & Q2 Instant ยท Q3 & Q4 Pre-Order

Complete Year PDF Bundle

All four quarters as digital PDFs. Q1 and Q2 arrive instantly. Q3 and Q4 are delivered automatically to your email the day they release. One order, the whole year. Print, annotate, and reuse every quarter. The most affordable way to commit to a full year of structured business growth.

$40

Download Full Year PDF โ€” $24
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Electronic Library โ€“ Unlimited Access

A growing library of resources built for resellers. All-inclusive access to currently 31 guides and templates โ€” and we keep adding more. Income trackers, mileage logs, inventory sheets, tax prep checklists, and more.

$39 โ€” Unlimited Access

Get Instant Access โ€” $39
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Build the Business. Not Just the Show.

Coming early 2027. Everything we teach on Fridays โ€” in one comprehensive guide. Built from real experience, not theory.

Coming 2027

Free ยท Live ยท Interactive

Free Live Workshops on Whatnot

Three exclusive four-week workshop series, each running every Monday evening at 7pm EST โ€” completely free on Whatnot. Bring your questions, bring your coffee, and get ready to learn in a fun, laid-back chat show setting. No boring lectures here!

August 2026๐Ÿš€

Setting Up Your Reselling Business

Ready to go from hobbyist to legit business owner? This four-week series walks you through exactly how to set up your reselling business the right way โ€” the business structure, licenses, tracking systems, and foundations that set you up for long-term success. Whether you just started or you've been winging it for years, this is the reset you didn't know you needed.

  • Business structure basics (sole prop, LLC & more)
  • Reseller licenses & sales tax registration
  • Setting up your bookkeeping from day one
  • Must-have systems every reseller needs

๐Ÿ“… Every Monday in August

7:00 pm EST ยท 4 Weeks ยท Free on Whatnot

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November 2026๐Ÿงพ

Resellers Year End Tax Prep

Don't wait until January to scramble! This four-week series helps you get ahead of tax season before it gets ahead of you. A CPA with 30+ years of experience walks you through everything you need to close out your business year strong โ€” so you can start 2027 confident, organized, and keeping more of what you earned.

  • Year-end income & expense reconciliation
  • Mileage and home office deduction review
  • Inventory valuation and write-offs
  • What to hand your accountant (or do yourself)

๐Ÿ“… Every Monday in November

7:00 pm EST ยท 4 Weeks ยท Free on Whatnot

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December 2026๐Ÿ“ˆ

2027 Resellers Business Planning

Your best year yet starts here. This four-week series helps you map out a real business plan for 2027 โ€” not a wish list, an actual plan. We'll set revenue goals, plan your show schedule, build your marketing calendar, and identify the moves that will grow your reselling business with intention and strategy.

  • Setting revenue goals and show frequency
  • Sourcing strategy and inventory planning
  • Marketing and social media calendar for 2027
  • Building your action plan, week by week

๐Ÿ“… Every Monday in December

7:00 pm EST ยท 4 Weeks ยท Free on Whatnot

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Chat Show Style โ€” Bring Your Questions!

These aren't webinars where you sit and watch. They're live, interactive, and genuinely fun. Ask questions in the chat, share what's working for you, and learn from a CPA who's been helping business owners like you for over 30 years. Every session is free on Whatnot โ€” just follow our page to get notified the moment we go live.

WhatnotFollow Us on Whatnot โ€” It's Free

Start Learning for Free

Join us every Friday at 7am and 7pm EST for a free live business chat. No pitch, no selling โ€” just real education.

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